BMW has revealed its Super Bowl for this year, and it stars Arnold Schwarzenegger and Salma Hayek. While it was teased last week, the 60-second ad is different from the teaser, which was just there to ...

In the UK, apparently, regulations about radio spots for car companies prohibit the sound of a revving engine. BMW’s M brand felt the sting of that rule this week when one of its ads was banned by the ...

The Super Bowl isn’t until Sunday, but Super Bowl commercial creators are already entertaining fans. BMW’s 60-second “Talkin’ Like Walken” ad, which was released earlier this week on YouTube, shows ...

No, Arnold Schwarzenegger is not coming out with a new movie about Zeus, the Greek god of lightning. But he is playing the character in a Super Bowl ad for BMW that will plug an electric vehicle. The ...

BMW USA is set to feature its all-new fully electric iX SUV during the upcoming Super Bowl. And, as expected, the commercial aims to be unique and entertaining. Whether or not you're a fan of American ...

After sitting atop Mount Olympus, a move to Palm Springs would be quite a letdown for anyone—especially for Zeus, a weather god and sender of thunder and lightning. That is the quandary BMW portrays ...

A radio ad in the UK has been taken off the air after a listener made a formal complaint about hearing a BMW M car being revved. The advertisement for the BMW M brand was launched earlier in the year ...