For many businesses, creative design and direct mail execution have traditionally lived in separate worlds. Design teams focus on visuals, branding, and messaging, while marketing or operations teams ...
A direct mail campaign proves to be a powerful lead generator for small businesses, delivering measurable returns in an age dominated by digital noise. With carefully crafted messages and targeted ...
PostcardMania reports growth in 2025 across multiple sectors, led by renewed demand for traditional direct mail and ...
PostcardMania, the $104.6 million marketing technology firm with 384 staff, increased second quarter revenues significantly over the same quarter last year, improving 12% over Q2 2023, as more ...
Take an honest look at where your strategy can improve. Eat more vegetables than ice cream. Save more than you spend. Don’t ...
Direct mail remains a potent tool in marketing. Despite being a higher-cost option, it consistently generates more revenue per lead than digital sources. Enhance customer interactions through live ...
I see marketing budgets increasingly put under a microscope. Every dollar is being scrutinized, and inefficiencies are harder to justify than ever. But despite this increased focus on performance, ...
Direct mail is a powerful but underutilized tool that you should consider adding to your marketing strategy. It’s seeing remarkable results because customers’ mailboxes aren’t crowded, physical mail ...
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