Investing has long carried an air of complexity and exclusivity, often intimidating beginners and casual savers alike.

This content has been selected, created and edited by the Finextra editorial team based upon its relevance and interest to our community. The UK watchdog built an experimental trading app platform to ...

Closing your exercise rings or hitting your daily step count are satisfying achievements that can help kick-start healthy ...

Gamification is the use of game mechanics in non-gaming contexts. In fintech, it’s a tool that makes using an app more engaging, intuitive, and even fun. Instead of dry numbers, users get achievement ...

The UK financial regulator has expressed concerns over the gamification of trading apps, saying it is pushing consumers “towards more frequent or riskier trading”. On the back of an experiment with ...

From stomping on Koopas and collecting coins as Mario to "catching 'em all" in Pokemon, we and countless others were enthralled by video games during our childhoods. It was our guilty pleasure, much ...

Walking is a great way to stay fit, but it's sometimes difficult to stay motivated. Thankfully, these mobile applications not only help you keep track of your walking, but they pay you to do so.

Something creeped me out one recent week when two separate PR sources pitched me on new gamification approaches powered by Metaverse technologies. It probably did not help that I was still reeling ...

Bunchball launched a sales gamification app for Salesforce.com a year ago as a kind of interesting experiment in motivating a sales force through game-like incentives. Today, the company is unveiling ...