TORONTO — BMO Financial Group has announced it will replace Air Miles with a new loyalty rewards program called Blue Rewards ...

Royal Caribbean reveals Points Choice, a major new loyalty system linking Royal, Celebrity, and Silversea with fresh perks ...

It puts a big decision directly in cruisers’ hands.

In 2008, WestJet Airlines announced it would launch its own frequent-flier program, ending a partnership with Air Miles to ...

More cruise loyalty flexibility is coming soon to the Royal Caribbean Group family of brands.

The company’s loyalty program was rebranded to Atmos Rewards last August, but the change brings more than a new name.

Panera has been a pioneer in digital innovation, having launched its MyPanera loyalty program nationwide in 2010. Sixteen ...

Royal Caribbean Group has announced the introduction of Points Choice, part of a new program designed to give loyal guests ...

Royal Caribbean Group has introduced Points Choice, allowing loyal guests to earn points across its three brands. The group ...

Royal Caribbean Group raises the bar for loyalty with the introduction of "Points Choice", part of a groundbreaking new ...

In 2026, more brands will adopt a holistic incentives marketing approach, uniting loyalty program management and personalized ...